This Privacy Policy explains how Seven IT Consulting Services Inc. (“Company”, “we”, “us”, or “our”), operating as Converxion Lab, collects, uses, and protects your personal information when you use our website.
We are committed to handling your data responsibly and in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA), and to aligning with international best practices where applicable.
We are committed to handling your data responsibly and in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA), and to aligning with international best practices where applicable.
1. Who We Are
Legal Entity: Seven IT Consulting Services Inc.
Operating Brand: Converxion Lab
Address: 23, Gloria Cres, Whitby, ON, L1P 1V4, Canada
Email: [raj@converxionlab.com](mailto:raj@converxionlab.com)
We act as the data controller for personal information collected through this website and during initial business interactions.
Legal Entity: Seven IT Consulting Services Inc.
Operating Brand: Converxion Lab
Address: 23, Gloria Cres, Whitby, ON, L1P 1V4, Canada
Email: [raj@converxionlab.com](mailto:raj@converxionlab.com)
We act as the data controller for personal information collected through this website and during initial business interactions.
2. Information We Collect
We collect only the information necessary to operate our website and respond to inquiries.
#a. Information You Provide
When you submit a form or contact us, we may collect:
* Name
* Email address
* Phone number (if provided)
* Company name (if provided)
* Project details or inquiry information
#b. Analytics Data
We use Google Analytics 4 (GA4) to understand how visitors interact with our website. This may include:
* Pages visited
* Time spent on pages
* Approximate location (city-level)
* Device and browser type
* Referrer source
We use GA4 in a privacy-conscious manner.
#c. Advertising & Marketing Data
We may use advertising and retargeting tools (such as Meta Pixel, Google Ads, or similar technologies) to:
* Measure campaign performance
* Show relevant ads to visitors based on prior interactions
These tools may collect:
* Pages visited
* Actions taken on the website
* Device and browser data
This data is typically processed in aggregated or pseudonymized form.
#d. Server & Platform Data
Our website is hosted on Webflow, which may collect standard technical data such as:
* IP address
* Browser type
* Device information
* Timestamps and page requests
This data is used for security, performance monitoring, and debugging.
We collect only the information necessary to operate our website and respond to inquiries.
#a. Information You Provide
When you submit a form or contact us, we may collect:
* Name
* Email address
* Phone number (if provided)
* Company name (if provided)
* Project details or inquiry information
#b. Analytics Data
We use Google Analytics 4 (GA4) to understand how visitors interact with our website. This may include:
* Pages visited
* Time spent on pages
* Approximate location (city-level)
* Device and browser type
* Referrer source
We use GA4 in a privacy-conscious manner.
#c. Advertising & Marketing Data
We may use advertising and retargeting tools (such as Meta Pixel, Google Ads, or similar technologies) to:
* Measure campaign performance
* Show relevant ads to visitors based on prior interactions
These tools may collect:
* Pages visited
* Actions taken on the website
* Device and browser data
This data is typically processed in aggregated or pseudonymized form.
#d. Server & Platform Data
Our website is hosted on Webflow, which may collect standard technical data such as:
* IP address
* Browser type
* Device information
* Timestamps and page requests
This data is used for security, performance monitoring, and debugging.
3. How We Use Your Information
We use your information for the following purposes:
* Responding to inquiries and communication initiated by you
* Evaluating potential projects and preparing proposals
* Managing and tracking leads using internal systems (including Zoho CRM and internal spreadsheets)
* Improving website performance and user experience
* Running analytics and measuring website effectiveness
* Supporting advertising and retargeting campaigns (where applicable)
* Maintaining website security and preventing misuse
* Complying with legal and regulatory obligations
We do not sell, rent, or trade your personal information.
We use your information for the following purposes:
* Responding to inquiries and communication initiated by you
* Evaluating potential projects and preparing proposals
* Managing and tracking leads using internal systems (including Zoho CRM and internal spreadsheets)
* Improving website performance and user experience
* Running analytics and measuring website effectiveness
* Supporting advertising and retargeting campaigns (where applicable)
* Maintaining website security and preventing misuse
* Complying with legal and regulatory obligations
We do not sell, rent, or trade your personal information.
4. Legal Basis for Processing
Under Canadian privacy law (PIPEDA), we collect and use personal information based on:
* Your consent when you submit information or accept cookies
* The reasonable purposes of operating, improving, and securing our website and business
For users in jurisdictions requiring explicit consent (such as the European Union), we rely on consent for:
* Analytics cookies
* Advertising and marketing cookies
Under Canadian privacy law (PIPEDA), we collect and use personal information based on:
* Your consent when you submit information or accept cookies
* The reasonable purposes of operating, improving, and securing our website and business
For users in jurisdictions requiring explicit consent (such as the European Union), we rely on consent for:
* Analytics cookies
* Advertising and marketing cookies
5. Cookies & Tracking Technologies
We use cookies and similar technologies to improve functionality, analyze usage, and support advertising.
#Categories of Cookies We Use:
1. Necessary Cookies
Required for basic website functionality and security. These cannot be disabled.
2. Analytics Cookies
Used to understand how visitors interact with the website (e.g., Google Analytics).
3. Marketing Cookies
Used to deliver relevant ads and measure campaign performance (e.g., Meta Pixel, Google Ads).
We use cookies and similar technologies to improve functionality, analyze usage, and support advertising.
#Categories of Cookies We Use:
1. Necessary Cookies
Required for basic website functionality and security. These cannot be disabled.
2. Analytics Cookies
Used to understand how visitors interact with the website (e.g., Google Analytics).
3. Marketing Cookies
Used to deliver relevant ads and measure campaign performance (e.g., Meta Pixel, Google Ads).
You can manage your cookie preferences through our cookie consent banner.
* Analytics and marketing cookies are only activated based on your consent (where required by law).
* You can modify or withdraw your consent at any time.
You may also control cookies through your browser settings.
* Analytics and marketing cookies are only activated based on your consent (where required by law).
* You can modify or withdraw your consent at any time.
You may also control cookies through your browser settings.
6. Third-Party Services
We use a limited number of third-party service providers to operate our website and business operations. These may include:
* Webflow – website hosting and form handling
* Google Analytics – website analytics
* Advertising platforms (e.g., Meta, Google Ads) – campaign tracking and retargeting
* Zoho CRM – lead and customer relationship management
* Internal tools (e.g., spreadsheets) – inquiry and project tracking
These providers process data on our behalf or as independent controllers under their own policies.
We may also disclose information if required by law or legal process.
We use a limited number of third-party service providers to operate our website and business operations. These may include:
* Webflow – website hosting and form handling
* Google Analytics – website analytics
* Advertising platforms (e.g., Meta, Google Ads) – campaign tracking and retargeting
* Zoho CRM – lead and customer relationship management
* Internal tools (e.g., spreadsheets) – inquiry and project tracking
These providers process data on our behalf or as independent controllers under their own policies.
We may also disclose information if required by law or legal process.
7. Data Retention
We retain personal information only as long as necessary:
* Inquiry data: retained for up to 24 months from last interaction
* Client-related data: retained for up to 7 years to comply with legal and tax obligations
* Analytics data: retained based on platform settings (e.g., GA4 retention settings)
You may request deletion of your data at any time (see Section 9).
We retain personal information only as long as necessary:
* Inquiry data: retained for up to 24 months from last interaction
* Client-related data: retained for up to 7 years to comply with legal and tax obligations
* Analytics data: retained based on platform settings (e.g., GA4 retention settings)
You may request deletion of your data at any time (see Section 9).
8. International Data Transfers
Some of our service providers (such as Google, Meta, and Zoho) may process data outside of Canada, including in the United States or other jurisdictions.
By using our website, you acknowledge that your information may be transferred and processed in countries with different data protection laws.
We take reasonable steps to ensure that such transfers are handled securely and in accordance with applicable legal standards.
Some of our service providers (such as Google, Meta, and Zoho) may process data outside of Canada, including in the United States or other jurisdictions.
By using our website, you acknowledge that your information may be transferred and processed in countries with different data protection laws.
We take reasonable steps to ensure that such transfers are handled securely and in accordance with applicable legal standards.
9. Your Rights
You have the right to:
* Request access to the personal information we hold about you
* Request correction of inaccurate information
* Request deletion of your personal data
* Withdraw your consent (including cookie preferences) at any time
To exercise your rights, contact us at [raj@converxionlab.com](mailto:raj@converxionlab.com) with the subject line “Privacy Request.”
We may need to verify your identity before fulfilling certain requests.
If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada.
You have the right to:
* Request access to the personal information we hold about you
* Request correction of inaccurate information
* Request deletion of your personal data
* Withdraw your consent (including cookie preferences) at any time
To exercise your rights, contact us at [raj@converxionlab.com](mailto:raj@converxionlab.com) with the subject line “Privacy Request.”
We may need to verify your identity before fulfilling certain requests.
If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner of Canada.
10. Children’s Privacy
This website is intended for business use and is not directed at individuals under the age of 13.
We do not knowingly collect personal information from children. If you believe such information has been collected, please contact us and we will delete it promptly.
This website is intended for business use and is not directed at individuals under the age of 13.
We do not knowingly collect personal information from children. If you believe such information has been collected, please contact us and we will delete it promptly.
11. Security of Information
We implement commercially reasonable safeguards to protect your personal information from unauthorized access, disclosure, or misuse.
However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
We implement commercially reasonable safeguards to protect your personal information from unauthorized access, disclosure, or misuse.
However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
12. Changes to This Policy
We may update this Privacy Policy from time to time.
The “Last updated” date at the top indicates the latest revision. Continued use of the website after updates constitutes acceptance of the revised policy.
We may update this Privacy Policy from time to time.
The “Last updated” date at the top indicates the latest revision. Continued use of the website after updates constitutes acceptance of the revised policy.
13. Contact Us
If you have questions, concerns, or requests related to this Privacy Policy, you may contact us:
Email: [raj@converxionlab.com](mailto:raj@converxionlab.com)
Address: 23, Gloria Cres, Whitby, ON, L1P 1V4, Canada
If you have questions, concerns, or requests related to this Privacy Policy, you may contact us:
Email: [raj@converxionlab.com](mailto:raj@converxionlab.com)
Address: 23, Gloria Cres, Whitby, ON, L1P 1V4, Canada
